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Overview

Obsrv Documentation

Internal product, market, and go-to-market documentation. Published privately to handbook.obsrv.in via ../handbook (Nextra). docs/ is the source of truth; every push updates the site.

Internal — contains pricing strategy, margins, competitor analysis. Keep the deployment access-controlled.

Go-to-market

DocWhat it covers
Marketing & Business BriefAnswers to the team’s 16 questions (feature-value map, ICP, pricing, fraud, international, B2B/B2C, more)
Market AnalysisThe BSA category, competitor tracker, Obsrv scorecard
GTM PlanPositioning, terminology, channels
Content / SEO / AEO PlanThe 10-blog pillar+cluster plan, AEO mechanics
Customer ProblemsThe search/problem bank behind SEO and ads
Competitor PeopleLinkedIn-active figures at competitor companies

Product

DocWhat it covers
FeaturesFull feature inventory + build status
RoadmapThe forward view: statement tool → underwriting workspace
PricingCredit-pack model, unit economics, partial processing
Bank Statement AnalyzerProduct brief
Report Spec · Borrower Case · Override WorkflowReport contract, consolidation, approvals

Blog (drafts)

The 10 launch posts live in blog/; style contract in blog/STYLE.md. These are editorial source for the public marketing-site /blog, not for this private docs site.

Domain

Scoring, decisioning, and ontology references live under domain/.

Engineering

Company